Terms of Service
Effective Date: March 25, 2026 | Version 1.0
Plain-Language Summary
1. You subscribe to our Service and agree to these terms. Fees are non-refundable and your subscription auto-renews unless you provide advance notice.
2. You are responsible for the data your website collects through our Service and for complying with applicable laws, including obtaining necessary consents from your visitors.
3. You accept that the integration of our script on your website carries inherent technical considerations, and you hold full responsibility for your website's operations.
4. The Service is provided "as-is". Our total liability is limited to the fees you have paid us in the preceding 12 months.
1. Definitions
In these Terms of Service ("Terms"), the following definitions apply:
- "Convertus", "we", "us", or "our" refers to Convertus and its platform, accessible at convertus.ai.
- "Customer", "you", or "your" refers to the business, company, or professional entity that creates an account and subscribes to the Service.
- "Service" means the Convertus platform, including the dashboard, APIs, JavaScript snippet (the "Snippet"), AI-powered content generation, content delivery, and all related tools, features, and documentation.
- "Snippet" means the JavaScript code provided by Convertus for integration into Customer websites to enable the Service.
- "Visitor" means an end-user of a Customer's website on which the Service has been deployed.
- "Visitor Data" means any data collected through the Service from or about Visitors, including randomly generated identifiers, behavioural events, and URL parameters.
- "Account Data" means all information provided by or collected from the Customer in connection with their account.
- "Content" means text, media, and other materials on Customer's websites that are processed or personalised by the Service.
- "Variant" means an AI-generated personalised version of Content created by the Service for a specific audience segment.
- "Agreement" means these Terms together with the Privacy Policy and any other policies referenced herein.
2. Acceptance of Terms
By creating an account, accessing, or using the Service, you agree to be bound by these Terms, our Privacy Policy, and all applicable laws and regulations. If you are entering into these Terms on behalf of an organisation, you represent and warrant that you have the authority to bind that organisation to these Terms.
By using the Service, you represent and warrant that you are acting in a professional or business capacity and not as a consumer. The Service is intended solely for business, commercial, and professional use. You acknowledge that consumer protection laws and regulations may not apply to your use of the Service.
If you do not agree to these Terms, you must not use the Service.
3. The Service
3.1 Service Description
Convertus provides an AI-powered website personalisation platform that enables Customers to deliver personalised content to their website Visitors based on audience segments. The Service includes a dashboard for configuration, AI-driven content generation, a JavaScript snippet for integration, and content delivery infrastructure.
The Service utilises third-party artificial intelligence models and providers to generate personalised content variations. Convertus does not develop or host its own AI models. The selection, availability, and capabilities of these third-party AI providers may change at any time without notice. You acknowledge and agree that the use of third-party AI models is an integral part of the Service and that Convertus shall not be liable for any acts, omissions, limitations, or outputs of such third-party AI providers.
3.2 Account Registration
To use the Service, you must create an account by providing accurate and complete information. You are responsible for maintaining the confidentiality of your account credentials and for all activities that occur under your account. You must notify us immediately of any unauthorised use of your account.
If you access the Service on behalf of an entity, you represent that you are duly authorised to do so, and the rights and obligations under these Terms shall belong to that entity.
3.3 Snippet Integration
To use and integrate the Service, you are required to install the Snippet on your website(s). The Snippet can be retrieved through your dashboard. Convertus may update the Snippet from time to time, and you are encouraged to use the latest available version.
Convertus grants you a limited, revocable, non-exclusive, non-transferable, non-sublicensable right to integrate the current version of the Snippet with your website(s) solely as necessary to use the Service, subject to these Terms.
3.4 Fair Use and Service Protection
Convertus reserves the right to rate-limit, throttle, or temporarily suspend processing of data from the Snippet, or to temporarily disable your account without prior notice or liability, if your usage significantly exceeds normal volumes, places undue stress on Convertus infrastructure, or poses a risk to the availability or security of the Service for other customers. Such measures shall not constitute a breach of these Terms or give rise to any refund obligation.
3.5 Service Maintenance
Convertus may temporarily suspend access to the Service, in whole or in part, for scheduled maintenance, upgrades, or emergency fixes. Such suspension may occur without prior notice and shall not constitute a breach of these Terms or give rise to any liability, refund, or service credit obligation.
3.6 Usage Restrictions
You shall not, directly or indirectly:
- Make the Service or the Snippet available to any third party, or use the Service for the benefit of anyone other than yourself or your organisation;
- Sell, resell, license, sublicense, distribute, rent, or lease access to the Service or the Snippet;
- Copy, modify, adapt, translate, or create derivative works based on the Service or the Snippet;
- Reverse engineer, decompile, disassemble, or otherwise attempt to discover the source code of the Snippet or the Service;
- Circumvent any usage limits, access controls, or security measures of the Service;
- Use the Service to store, transmit, or generate content that is unlawful, infringing, defamatory, obscene, or harmful;
- Introduce any malicious code, virus, or other harmful software through the Service or the Snippet;
- Use the Service to build a competitive product or service, or to benchmark the Service for competitive purposes;
- Use the Service in any manner that violates applicable law.
4. Customer Responsibilities
4.1 Data Compliance
You are solely responsible for ensuring that your use of the Service, your website(s), and all data collected, processed, or transmitted through the Service comply with all applicable laws and regulations, including but not limited to data protection and privacy laws (such as the GDPR, KVKK, and any other applicable legislation).
You must provide your Visitors with adequate notice regarding the use of the Service and the data collected through it, and you must obtain all necessary consents and permissions as required by applicable law prior to deploying the Snippet on your website(s).
4.2 Data Transmitted Through the Service
You are solely responsible for all data you choose to collect and transmit through the Service, including custom events and their associated parameters. You determine what data is sent, and you bear full responsibility for the accuracy, legality, and appropriateness of such data.
Convertus does not control, verify, or assume any responsibility for the data you transmit. The sharing of data with Convertus through the use of the Service constitutes your acknowledgement and acceptance of such data transfer.
If any Visitor Data transmitted by you contains personal data, you are solely responsible for ensuring that you have a valid legal basis for such processing and transfer, including obtaining any necessary consents from data subjects.
4.3 Script Integration Risks
You acknowledge and agree that the integration of the Snippet into your website involves the execution of third-party JavaScript code. While Convertus takes commercially reasonable measures to ensure the reliability and security of the Snippet, you accept that, as with any third-party code integration, there is an inherent possibility of technical issues, including but not limited to performance impacts, display anomalies, or temporary service interruptions.
By installing the Snippet on your website, you accept these inherent technical considerations and agree that Convertus shall not be liable for any adverse effects resulting from the Snippet's operation on your website, to the maximum extent permitted by applicable law.
4.4 Account Security
You are responsible for maintaining the security of your account, including your username, password, and any access credentials. You are liable for all activities conducted through your account. Convertus is not responsible for any loss or damage arising from your failure to maintain adequate account security.
4.5 Customer Inputs
You shall provide all necessary data, configurations, audience descriptions, and other required information in a timely manner to enable Convertus to provide the Service. You confirm the accuracy and completeness of all information supplied and acknowledge that you are solely responsible for the results obtained from your use of the Service.
4.6 AI-Generated Content Responsibility
You acknowledge and agree that the Service uses third-party artificial intelligence models to generate personalised content variations (Variants). AI-generated content may contain errors, inaccuracies, inappropriate language, factual mistakes, or otherwise faulty or unwanted output. Convertus does not guarantee the accuracy, quality, completeness, suitability, or appropriateness of any AI-generated content.
You are solely and entirely responsible for reviewing, verifying, approving, and publishing any and all content generated by the Service before it is displayed to Visitors on your website(s). You must not rely on AI-generated output without independent review. Any content published on your website(s) through the Service is deemed to have been reviewed and approved by you, regardless of whether you have actually reviewed it.
Where the Service provides automation features that allow content to be generated and delivered without manual review (including but not limited to automated variant generation, scheduling, or rules-based delivery), any decision by you to enable or use such automation constitutes your acceptance of full responsibility for all content generated and delivered through such automated processes. Delegating content decisions to AI-driven automation does not reduce or transfer your responsibility in any way. You remain solely liable for all content displayed on your website(s), including any legal, regulatory, reputational, or commercial consequences arising therefrom.
Convertus shall have no liability whatsoever for any loss, damage, claim, or expense arising from or in connection with AI-generated content, including but not limited to content that is inaccurate, misleading, offensive, legally non-compliant, or otherwise unsuitable for your intended purpose.
5. Data and Privacy
Our collection, use, and processing of information is governed by our Privacy Policy, which is incorporated into these Terms by reference.
With respect to Visitor Data processed through the Service, you are the data controller and Convertus is the data processor. The data processing terms set out in the Privacy Policy (Section 15 — Data Processing Addendum) apply.
You acknowledge and agree that:
- You have sole responsibility for the collection, accuracy, and lawfulness of all Visitor Data transmitted through the Service;
- Convertus processes Visitor Data solely on your behalf and in accordance with your instructions as expressed through the configuration of the Service;
- If any claim, regulatory investigation, or legal proceeding arises in connection with your Visitor Data or your failure to comply with applicable data protection laws, you shall be solely responsible and shall indemnify Convertus in full, including the right of Convertus to seek recourse against you for all costs, damages, penalties, and expenses incurred.
6. Intellectual Property
6.1 Convertus Ownership
All intellectual property rights in the Service, the Snippet, the dashboard, APIs, documentation, algorithms, models, methodologies, designs, and all other materials created or developed by Convertus (collectively, "Convertus Materials") are and shall remain the exclusive property of Convertus. Nothing in these Terms grants you any right, title, or interest in the Convertus Materials, except for the limited right to use the Service as expressly provided herein.
6.2 Customer Content
You retain ownership of your website content and any materials you provide to the Service. By using the Service, you grant Convertus a limited, non-exclusive, worldwide licence to access, copy, and process your content solely as necessary to provide the Service, including for the purpose of AI-powered content generation, and to use aggregated, de-identified data derived from Customer content and usage patterns to train, improve, and enhance Convertus's machine learning models, algorithms, and the Service generally. This licence shall survive the termination or expiration of these Terms with respect to any aggregated, de-identified data previously derived.
6.3 AI-Generated Variants
Variants generated by the Service using AI are created based on your content and your instructions. You may use such Variants in connection with your website(s) as part of the Service. Convertus retains ownership of the underlying technology and methodologies used to generate Variants.
6.4 Feedback
If you provide feedback, suggestions, or ideas to Convertus regarding the Service, you grant Convertus an unrestricted, irrevocable, perpetual, royalty-free licence to use such feedback for any purpose without obligation or compensation to you.
7. Fees and Payment
7.1 Fees
The fees for the Service are as set forth on the Convertus pricing page or as otherwise agreed. Fees are based on the subscription plan selected by you and are payable in advance for the applicable billing period. Fees are non-refundable, including in the event of any downgrade, early termination, or reduction of usage during an active billing period.
7.2 Billing and Payment
Fees are billed on a monthly or annual basis, as selected by you at the time of subscription. You agree to provide accurate and current billing information. You authorise Convertus to charge your designated payment method for all applicable fees at the beginning of each billing period.
Convertus may use third-party payment processors. By providing your payment information, you consent to the transmission of such information to these processors for the purpose of processing your payments.
7.3 Auto-Renewal
Your subscription will automatically renew at the end of each billing period for a successive period of the same duration, unless you provide written notice of non-renewal at least thirty (30) days prior to the end of the then-current billing period. Notice may be sent by email to hello@convertus.ai or through any cancellation mechanism available within the dashboard.
7.4 Price Changes
Convertus reserves the right to modify its pricing at any time. Price changes will take effect at the beginning of the next billing period following the date of the change. Convertus will use reasonable efforts to notify you of material price changes in advance. Your continued use of the Service after a price change constitutes your acceptance of the new pricing.
7.5 Taxes
All fees are exclusive of applicable taxes, duties, and levies. You are responsible for the payment of all such taxes associated with your use of the Service, except for taxes based on Convertus's income.
7.6 Late Payment
If any payment is not received by the due date, Convertus reserves the right to suspend or restrict access to the Service until all outstanding amounts are paid. Non-payment of fees constitutes a material breach of these Terms.
7.7 Chargebacks and Payment Disputes
If you initiate a chargeback, payment reversal, or payment dispute with your bank, credit card company, or payment provider in connection with fees charged under these Terms, Convertus reserves the right to immediately suspend or terminate your access to the Service without prior notice. You acknowledge that initiating a chargeback does not relieve you of your payment obligations under these Terms.
You shall be responsible for the full disputed amount, and you shall additionally reimburse Convertus for all chargeback fees, reversal fees, administrative costs, penalties, and any other expenses incurred by Convertus as a result of such chargeback or payment dispute. Convertus may pursue recovery of all such amounts through any lawful means, including collection proceedings. Any outstanding balance resulting from a chargeback shall accrue interest at the maximum rate permitted by applicable law from the date of the chargeback until full payment is received.
8. Term and Termination
8.1 Duration
These Terms are effective from the date you create an account or first access the Service, and remain in effect for as long as you have an active account or use the Service.
8.2 Termination by Customer
You may terminate your account by providing written notice to Convertus at hello@convertus.ai or by using the account deletion functionality within the dashboard. Termination will take effect at the end of the then-current billing period. No refunds will be issued for any remaining unused portion of a billing period.
8.3 Termination by Convertus
Convertus may suspend or terminate your access to the Service, in whole or in part, at any time and for any reason, including but not limited to: (a) your breach of these Terms; (b) non-payment of fees; (c) your use of the Service in a manner that violates applicable law; (d) upon the reasonable belief that your account activity poses a security risk or may cause harm to Convertus or third parties; or (e) for any other reason at Convertus's sole discretion, upon reasonable written notice.
Convertus may immediately suspend the Service without prior notice where required by law or where immediate action is necessary to protect the Service, Convertus, or third parties.
8.4 Consequences of Termination
Upon termination of these Terms or your account:
- All rights and licences granted to you under these Terms shall immediately cease;
- You must immediately stop using the Service and remove the Snippet from all your websites and properties;
- All outstanding fees owed to Convertus remain due and payable;
- Convertus has no obligation to retain any Customer Data or Visitor Data following termination and may delete such data at any time after termination without notice or liability. It is your sole responsibility to export any data you need from the Service prior to termination.
The following sections shall survive termination: Sections 4 (Customer Responsibilities), 5 (Data and Privacy), 6 (Intellectual Property), 7 (to the extent of outstanding obligations), 9 (Disclaimers), 10 (Limitation of Liability), 11 (Indemnification), 12 (Logo Usage), 13 (Confidentiality), and 14 (General Terms).
9. Disclaimers
THE SERVICE IS PROVIDED ON AN "AS-IS" AND "AS-AVAILABLE" BASIS. CONVERTUS MAKES NO WARRANTIES, WHETHER EXPRESS, IMPLIED, STATUTORY, OR OTHERWISE, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT.
Convertus does not warrant that:
- The Service will be uninterrupted, timely, secure, or error-free;
- The results obtained from the Service will be accurate, reliable, or meet your expectations;
- Any defects in the Service will be corrected;
- The AI-generated content will be free from errors, inaccuracies, factual mistakes, inappropriate language, or unsuitable output;
- The third-party AI models utilised by the Service will produce results that are accurate, complete, appropriate, or fit for any particular purpose;
- The AI-generated content will comply with any specific legal, regulatory, or industry requirements applicable to your business or jurisdiction.
You acknowledge and agree that the Service relies on third-party artificial intelligence models that may produce errors, hallucinations, inaccuracies, or otherwise faulty output. You are solely and entirely responsible for reviewing, verifying, approving, and monitoring all AI-generated content before and after it is published on your website(s). Where you enable any automated content generation or delivery features, you accept full responsibility for all content produced and displayed through such automation, including any consequences arising therefrom.
Convertus does not make any representation or warranty regarding any third-party software, services, AI models, providers, or integrations utilised in connection with the Service, and shall not be liable for the acts, omissions, outputs, or limitations of any third party, including third-party AI providers.
10. Limitation of Liability
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, CONVERTUS AND ITS AFFILIATES, OFFICERS, EMPLOYEES, AGENTS, AND LICENSORS SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, PUNITIVE, OR CONSEQUENTIAL DAMAGES, INCLUDING BUT NOT LIMITED TO DAMAGES FOR LOST PROFITS, LOST REVENUE, BUSINESS INTERRUPTION, LOSS OF DATA, LOSS OF GOODWILL, OR ANY OTHER INTANGIBLE LOSSES, ARISING OUT OF OR IN CONNECTION WITH THESE TERMS OR YOUR USE OF THE SERVICE, REGARDLESS OF THE THEORY OF LIABILITY AND WHETHER OR NOT CONVERTUS HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, CONVERTUS'S TOTAL AGGREGATE LIABILITY UNDER OR IN CONNECTION WITH THESE TERMS, WHETHER ARISING FROM CONTRACT, TORT (INCLUDING NEGLIGENCE), OR OTHERWISE, SHALL IN NO EVENT EXCEED THE GREATER OF: (A) THE TOTAL AMOUNT OF FEES PAID BY YOU TO CONVERTUS IN THE TWELVE (12) CALENDAR MONTHS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM, OR (B) FIFTY US DOLLARS (USD $50.00).
Nothing in these Terms shall exclude or limit liability that cannot be excluded or limited under applicable law.
11. Indemnification
You shall indemnify, defend, and hold harmless Convertus and its affiliates, officers, employees, agents, and licensors from and against any and all claims, demands, actions, liabilities, damages, losses, costs, and expenses (including reasonable legal fees) arising out of or in connection with:
- Your use of the Service;
- Your breach of these Terms;
- Your violation of any applicable law or regulation;
- Any data collected, transmitted, or processed through the Service by you or on your behalf;
- Any claim by a third party (including your Visitors) arising from or related to your website(s), your content, or your use of the Service;
- Your failure to obtain necessary consents or provide required notices under applicable data protection laws;
- Any claim that data provided by you infringes, misappropriates, or otherwise violates the rights of any third party;
- Any claim, loss, or damage arising from or in connection with AI-generated content produced by the Service, including content that is inaccurate, misleading, offensive, defamatory, or legally non-compliant, regardless of whether such content was reviewed by you prior to publication;
- Any claim arising from your use of automated content generation or delivery features of the Service.
Convertus will promptly notify you of any such claim and provide reasonable cooperation in your defence thereof, at your expense.
12. Logo Usage
You agree that Convertus may use your organisation's name and logo on the Convertus website, marketing materials, customer lists, and promotional content. This includes, but is not limited to, case study references, social media mentions, and press releases. This permission shall survive the expiry or termination of these Terms unless you provide written notice requesting removal.
You represent and warrant that you have the right to grant the permissions set forth in this section and that Convertus's use of your organisation's name and logo as described herein will not infringe, misappropriate, or otherwise violate the rights of any third party. You shall indemnify Convertus against any claims arising from a breach of this warranty.
13. Confidentiality
"Confidential Information" means all non-public information disclosed by either party to the other in connection with these Terms, whether orally, in writing, or electronically, that is designated as confidential or that a reasonable person would understand to be confidential given the nature of the information and circumstances of disclosure.
Each party agrees to: (a) treat the other party's Confidential Information with at least the same degree of care it uses to protect its own Confidential Information, and in no event less than reasonable care; (b) not disclose Confidential Information to any third party except as necessary to perform obligations under these Terms and subject to confidentiality obligations; and (c) use Confidential Information solely for the purposes of these Terms.
Confidential Information does not include information that: (a) is or becomes publicly available without breach of these Terms; (b) was known to the receiving party prior to disclosure; (c) is received from a third party without breach of any obligation of confidentiality; or (d) is independently developed by the receiving party without reference to the disclosing party's Confidential Information.
Either party may disclose Confidential Information where required by applicable law, provided that, to the extent permitted, the disclosing party is given prior notice and a reasonable opportunity to seek protective measures.
14. General Terms
14.1 Governing Law
These Terms shall be governed by and construed in accordance with the laws of the Republic of Türkiye, without regard to its conflict-of-law provisions.
14.2 Dispute Resolution
Any dispute, claim, or controversy arising out of or in connection with these Terms shall be submitted to the exclusive jurisdiction of the Central (Çağlayan) Courts and Execution Offices of Istanbul, Türkiye. In any action by Convertus for the recovery of fees, you shall pay reasonable legal fees and costs incurred by Convertus in connection with such action.
14.3 Assignment
You may not assign or transfer these Terms or any of your rights or obligations hereunder without the prior written consent of Convertus. Convertus may assign these Terms in whole or in part to any affiliate or in connection with a merger, acquisition, reorganisation, or sale of all or substantially all of its assets, without your consent. Any attempted assignment in violation of this section shall be void.
14.4 Force Majeure
Except with regard to payment obligations, neither party shall be liable for any failure or delay in performing its obligations under these Terms to the extent such failure or delay results from causes beyond its reasonable control, including but not limited to acts of God, natural disasters, pandemics, government actions, acts of terrorism, war, civil unrest, network or infrastructure failures, utility disruptions, or other force majeure events.
14.5 Severability
If any provision of these Terms is held to be invalid or unenforceable by a court of competent jurisdiction, such provision shall be modified to the minimum extent necessary to make it valid and enforceable, or if modification is not possible, it shall be deemed severed from these Terms. The remaining provisions shall continue in full force and effect.
14.6 Entire Agreement
These Terms, together with the Privacy Policy and any other policies referenced herein, constitute the entire agreement between you and Convertus with respect to the subject matter hereof, and supersede all prior or contemporaneous agreements, representations, warranties, and understandings, whether oral or written.
14.7 Amendments
Convertus reserves the right to modify these Terms at any time at its sole discretion. If we make material changes, we will update the "Effective Date" at the top of this page and may provide additional notice (such as via email). Your continued use of the Service after the effective date of any changes constitutes your acceptance of the modified Terms. If you do not agree to the changes, you should discontinue your use of the Service.
14.8 No Waiver
No failure or delay by Convertus in exercising any right, power, or remedy under these Terms shall operate as a waiver of such right, power, or remedy. No single or partial exercise of any right, power, or remedy shall preclude any other or further exercise thereof.
14.9 Independent Contractors
The relationship between you and Convertus is that of independent contractors. Nothing in these Terms shall be construed to create a partnership, joint venture, agency, or employment relationship between the parties.
14.10 Non-Solicitation
During the term of these Terms and for a period of one (1) year following termination, you shall not directly or indirectly solicit or recruit for employment any employee or contractor of Convertus.
14.11 Notices
All notices under these Terms shall be in writing. Notices to Convertus shall be sent to hello@convertus.ai. Notices to you shall be sent to the email address associated with your account. Notices are deemed received when sent by email, on the date of transmission.
14.12 Prevailing Language
These Terms have been prepared and executed in English. In the event of any conflict between the English version and any translation, the English version shall prevail.
15. Contact
If you have any questions about these Terms, please contact us at:
Convertus
A product of Alpin Ltd.
Email: hello@convertus.ai
Istanbul, Türkiye